Wool is a protein-based fiber containing natural lanolin oil.  Lanolin in combination with the natural construction of wool, make it very resilient to stains and easier to stay clean than most synthetics fibers.

Under-lay-padding
A breathable non-slip mesh under pad is recommended when laying your carpet on a hardwood or tile floor.  If laying your carpet on top of broadloom, a thicker felt under pad is recommended.

Carpet Rotation
To ensure even wear, be sure to rotate your carpet once a year.

Furniture Placement
When placing your furniture, lightly set it down and move it slightly in the direction of the pile.  This allows the fibers to lie down underneath your furniture rather than be crushed.

Vacuuming
Using the same vacuum attachment you would use for hardwoods floors, vacuum your carpet in the direction of the pile at least once a week.  Do not vacuum the fringe of your carpet.

Carpet Cleaning
For surface cleaning: Using a sponge, wipe a mixture of a mild dish soap and water lightly over the entire surface of the carpet.  Remove by wiping again using a clean cloth and water.
For deep cleaning: your carpet should be professionally cleaned every 3-5 years or when you notice the colors to be less vibrant.  Carpets in extremely high traffic areas may require more frequent cleaning.

The best way to remove any stains is to treat it IMMEDIATELY.

• Refrain from using over the counter chemicals labeled for rugs and upholstery.
• Dilute the area with soda water or a solution of water and white vinegar (20%) and let absorb.
• Using a clean white cloth or paper towel, cover the area and press down several times with your hand or foot. Do not rub as you will be pushing the stain into the fiber.
• Continue to blot the area until the stain is removed.
• DO NOT RUB – this will only work the stain into the fibers deeper.
• If the stain persists or in case of accidents with animal urine call a professional cleaner immediately.